digital agency

Business Growth Strategy

Product Adoption: Getting users to use your product

It’s no news that keeping an existing customer is much more cost-effective than acquiring a new one, as the latter can cost five times more.…

Uncategorized

The Strategy Diamond Model

The word ‘strategy’ is always mostly misused. Because of this, let’s spend a few moments making sure we understand what strategy means.  According to Wikipedia…

Uncategorized

Harnessing the Power of the 80/20 Principle to Unlock Growth In Your Startup.

ou can agree with me that there’s always so much to do as an early-stage startup, so there’s the possibility of trying to do everything…

Funded Series

[Funded Series] Strategic Insight On How Well Cars45 is Faring With Their $5 Million Funding.

I have to admit that my curiosity always gets the best of me when it comes to business growth analysis (especially for startups that have…

Business Growth Strategy, Case Study

How To Model The Lethal Strategy OPAY Used To Literally Bully The Bike Hailing Market From GOKADA.

Let’s be honest, being a pioneer isn’t as romantic as most people tend to think or assume it is, while it may have its advantage…

Business Growth Strategy

Top 10 Tested and Proven Business Models Used by Billion Dollar Companies to Rake In Massive Revenue ( And Why You Should Adopt Any In Your Business).

I’m going to let you in on a little secret that will allow you to do some amazing stuff in your business. No fluff. No…

Funded Series

7 Things Angel Investors Look For In A Startup Before Investing (And Why Its Important).

Great ideas don’t change the world. Great ideas implemented well do change the world. However, I’d rather have an average idea implemented well than a…

Funded Series

[Funded Series] What You Can Learn From What Wakanow Is Doing With Their $40 Million Funding In A Highly Competitive Market.

I think that becoming an industry leader is more than just being the first with an idea but rather staying first in the customer’s mind…

Business Growth Strategy, Case Study

How Wakanow Is Legally Hijacking TravelBeta Customers (and What You Can Learn from It).

As a business intelligence junkie, I love snooping around to see what the big businesses are doing right and what they doing wrong. I have…