Case Study
Product-Led Growth (PLG) Strategy: A Case Study Of Duolingo
If you are currently learning a new language, then Duolingo might not be new to you. However, for the benefit of those who might not…
Case Study
From $47 billion Valued Company To Bankruptcy: What Startups Can Learn From WeWork
WeWork is a coworking startup that provides flexible office space and services to individuals, small businesses, and even large corporations. The startup that was once…
- November 8, 2023
Marketing
Product Led Growth
Every startup irrespective of their stage of growth aspires for efficient growth. However, how do you achieve efficient growth in an almost over-saturated market?Successful companies…
- October 27, 2023
Uncategorized
Building In Public: Is This a Good Idea or Not?
I asked a group of founders their opinion about building in public, and everyone had different things to say about the concept. I’m not here…
- October 13, 2023
Business Growth Strategy, Marketing
Low-cost marketing strategies for startups.
When you’re building and running a startup with few resources at your disposal, marketing can seem like a luxury. However, for any business to really…
- October 13, 2023
Uncategorized
Traction: How any startup can achieve explosive growth
If you’ve been in the startup ecosystem for a while, the word “Traction” is probably not new to you. You must have heard it over…
- September 14, 2023
Founders Guide, Funded Series
How to Apply to an Accelerator or Incubator Program as a Nigerian Startup
For Nigerian startups, being accepted and joining a startup accelerator program can be a game-changer because with acceptance comes not only funding, but also mentorship,…
- August 18, 2023
Funded Series
How African Startups Performed in H1 of 2023
As the African startup ecosystem continues to flourish, with innovation and entrepreneurship on the rise across the continent, the first half of 2023 saw the…
- August 11, 2023
Business Growth Strategy
Top Global startup accelerators accepting Nigerian startups
In recent years, Nigeria has emerged as a hotspot for innovation and entrepreneurship in Africa. With a vibrant tech ecosystem and a growing number of…
- August 4, 2023
Business Growth Strategy
Benefits Of Adopting A Bullseye Framework As A Startup
The Bullseye framework we discussed in our last post was originally developed by Gabriel Weinberg and Justin Mares and has now been adopted by many…
- July 14, 2023